A Company History
Charity Begins At Home:
Founded on ethical principles, GAIA believes, that, ethics begin with good communications and this can be done best (for us) not from the stand-point of a charity, but, as a muti-faceted organization. We are not a charitable organization by legal registration, but, we are a charitable organization by moral implications and ethical practice.
GAIA is a community and corporate education organization and business, and social campaigns lobbyist. There is a non-profit making separate entity within GAIA Unlimited designed to create awareness and change within the community and corporations effecting human rights, social justice, sustainability, ecology, animal rights and fair trade.
Legal charitable status can just as often be a cover for some corrupt and fraudulent ventures or characters. The regulations haven't seemed to curb nefarious behaviour, as such charities haven't managed to stay clear of controversy. Becoming victims of greed, fraud, and capitalism in the same way as corporate industries have.
So, legal status is not a guarantee to charitable behaviour. We believe, that, charity is a way of being, and that a corporation has as much right as a registered charity to perform and be credited with charitable acts.
"Corporate businesses have every right to be accepted as a good, clean, caring organization. We challenge you to find, just one ethical, moral or charitable ideal, that, we do not live up to. If you ignore us, maybe you should consider your own charitable, moral and ethical beliefs." GAIA's Chief Executor.
Believing Is Half The Truth:
GAIA is a reclamation organization. Trying to reclaim words and morals for correct and original usages.
We began by reclaiming the word 'Media' from the television networks and brought it back to the plural of 'Medium'. We work in many 'mediums'.
As our tag line says; 'GAIA is an independent ethical multi-media, arts and ecological educational organization (for productions, presentations, publications, performances, design, marketing and advertising) working in film, stage, promotional, publishing, lectures, installations and education'.
Our interests span film productions, stage and music performances, poetry and music publishing, fine-art, photographic and sculptural installations, educational and ecological talks, workshops and presentations, garden design and construction, graphic and film advertising, marketing and promotional campaigns.
A cottage industry-style business, with a two-tier objective policy to umbrella in-house multi-media projects and to foster external multi-media projects (be they individuals or groups).
We are in continuous pursuit of innovative low-environmental-impact creativities and high ethical and ecological standards.
GAIA’s foundations are built on ethical and ecological ideals. Its constitution has developed, and continually evolves, around the needs of the business and its members, not set rules, society’s expectations or established ways.
Unlike most organizations, GAIA is not solely considerate to human requirements. GAIA is an ecological organization. Growing out of its involvement with the world and considerate to the needs of all species of animals, flora, habitats and environments. Our approach is, that, we are here to improve upon and learn from our mentors: Improving and adapting to the changing needs of the world and introducing our own approach.
‘Green’ is not about going back to primitive life. Nor is it blind obedience to protest. It is a way of life. It is about recognising, then distinguishing, tools from necessities. Recognizing, that, cars, banks, money, computers, stereos and ilk are tools not necessities. Once one recognises this/once recognised one can, then use them accordingly. Even in a ‘green’ culture one can use modern technologies! It is simply how and why one uses them, that is relevant.
Nor is being an ethical business about dismantling capitalism. On the contrary, we strive for a fair deal for all. We want artists and craftspeople to receive as much acceptance in earning a living wage from their work as a plumber, teacher or solicitor does. To be ethical and 'green' does not mean, that, one de-values the financial rewards of creative works. We do not believe, that, artists and craftspeople are charities, in need of aid. We believe they are working people in need of a working wage.
GAIA founded its own path to follow, because there was no path ready for us to go down. But, it is an ever evolving path. Never straight. Never obvious. Never predictable. Never becoming establishment. It is an evolving path changing at every turn to weave our own way through life.
The Great Joe Bob
For GAIA Unlimited